Hi. I am Anoop. I believe the stories an organisation have to share are as important as the goods or services they provide. My passion is to help convey these stories through brilliant digital projects and amazing web content.
By using my technical expertise in digital, natural flair with people, accomplished skills in project management and diverse industry experience in marketing communications, I can bridge the gaps between any departments, subject matter experts, external vendors and senior management.
My aim is to produce superb content and projects to be proud of; I am passionate about getting things done – I create, not procrastinate.
I am Prince2 Agile certified and have experience in an array of content management systems, writing styles, tone of voices, programming languages and Adobe packages.
I am proud to have worked on large digital projects for the likes of ING Bank and the International Baccalaureate (IB). I look forward to working with you on a freelance/interim basis so we can enjoy nothing less than success together.
Geneva, CHLed the World Health Organization to relaunch 180,000 pages of web content onto a new CMS (Sitefinity), design, IA, way of working, domain model, digital ecosystem and much more. www.who.int receives over 100 million visits a year, improving (and sometimes saving) the lives of the million of people that visit it.
The Hague, NLBy working with key internal stakeholders, I led the creation of a new intranet site for the IB. Post the success of this project, I managed the content for IBO.org (which receives 1 million+ visitors a month). As well as the day to day running of the site in 3 languages, I created new areas of the website such as testimonial and research sections. For both these channels I reported the performance metric data to senior team, implementing improvements where needed.
The Hague, NLFor the relaunch of IBO.org, I managed the content creation of 300+ pages, that I also translated into French and Spanish. In addition, I established a web tone of voice and implemented the final information architecture. Learn more
Amsterdam, NLIn aid of their global website relaunch, I worked with ING’s chief business heads, bankers and marketing team to create the entire digital content around ING’s suite of financial products and key operating markets. Learn more
London, UKEngaging daily with CEO, management team and bankers, I produced, developed and published finance related content on behalf of ING’s leading real estate unit.
Bangalore, IndiaCo-ordinating between senior management and design agencies, I produced innovative marketing collateral employed at global trade shows, intranet and website.