One of the biggest needs for Fishy Delishy was the ability to regularly provided update to date information, on its menu and offers, to its customers. To achieve this ANOOP implemented a WordPress content management system on the company’s existing website. This gave Fishy Delishy to
To increase Fishy Delishy’s ability to communicate with it’s customers, ANOOP set up their social media presence on the main channels (Facebook & Twitter). A live twitter feed of Fishy Delishy’s account was created and inserted on the homepage of the new CMS website.
To easily allow Fishy Delishy to maintains contact with those interested, or considering their establishment, a mailing list system was needed. A MailChimp mailing list and subscribe form were set up on the Fishy Delishy website. This has been utilised to send out offers, events and menu updates to subscribers.
So great; a customer has visited the website and is interested in do business with you. Starting a conversation at this point of time is a good way in securing this custom. To do this, allow these customers to express their interest through call-to-action signals. On Fishy Delishy’s website this included a book a table form, mailing list subscription and a get in touch form.