Long Vivah London

“Decide what ‘image’ you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place.”
David Oglivy, “The Father of Advertising”

THE CLIENT

VIAH LONDON LTD.

OUR TASK

Website Migration and Development.

THEIR STORY

The Wedding Specialists.

About Project

Vivah London were consistently having problems with, their then, online marketing partner. They came to ANOOP who assisted them move their entire website onto a new web server. As well as this the site was upgraded with a content management system.

The Highlights

Revised Company's Online Image

With no content management system previously in place, Vivah London’s website (and hence online image) had been neglected for sometime. In this time, Vivah London had become more established, and had the portfolio of events to prove it. ANOOP felt it important these qualities should be transcended into their marketing message and online image. This was achieved through the redesign of key web elements, more promotion of the “The Wedding Specialists” tagline and the host of a portfolio gallery.

Upgraded Website Functionality

Prior to ANOOP assisting Vivah London (VL), the company’s website had no content management system (CMS) in place. This made it difficult for VL to manage and update website content. To make this easier a CMS was installed. This allowed ANOOP and VL to update this web content, and coincide it with the company’s present marketing message.  Other key functionalities installed included the website’s ability to host image galleries and booking forms.

INCREASED TRAFFIC, MEANS INCREASED BUSINESSS

To help drive further traffic to the site, an SEO and PPC campaign was implemented. Such key word terms included:

  • Wedding Specialists London
  • Event organiser Southall
  • Asian wedding UK
  • Indian wedding  coordinator UK
  • wedding hire London

What ANOOP Did

  • Revised company image through website
  • Migrated live website onto new web server
  • Installed Content Management System onto existing site
  • Increased traffic to website through SEO & PPC Campaign
  • Upgraded website to host gallery functionality
  • Trained staff on how to use CMS and update website

What It Took

23

Days

45

Chai Lattes

MORE GREAT WORK BY ANOOP